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Busara Center for Behavioral Economics in partnership with ideas42 are excited to invite companies and organizations conducting business in developing markets to participate in the 2016 Behavioral Research for Emerging and Applied Knowledge conference.

Focus of the conference: This year’s conference will be structured around three core areas where there is a particularly strong demand and potential for applied behavioral science.

1. From Analog to Digital: This track will focus on digital products and key barriers and solutions to designing optimal digital services and products that cater to the human mind.

2. Experimentation and A/B Testing for the Corporate World: In this part of the conference, we explore ways to systematically test and learn about your business and your customers via simple experimental rules and tools.

3. Behavioral Science in Regulatory Policy: Behavioral science has become a political priority to more and more governments across the world. In this track, we look at ways to incorporate behavioral science into policy and discuss the potential for applications to emerging markets.

Target audience: BREAK is targeted at a broad range of companies and organizations, both private and public, who operate in developing markets and are experienced or interested in applying behavioral sciences to their organizational challenges.

By joining this conference, you will get insight into the latest trends of applied behavioral science in far-reaching industries such as banking, insurance, education and governance and you will be presented with practical use cases from some of the world’s leading behavioral science practitioners.

In addition, you will get to hear speakers from all over the world share their learnings and advice for applying behavioral science in emerging markets.

Finally, this conference is an outstanding opportunity to meet a bunch of bright people and explore new ideas!

Registration: Registration is free, but we have limited spaces available for the conference. Stay posted for registration details! For any questions, please reach out to break@busaracenter.org.

For more information, see here.

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to Jul 13


  • Strathmore Business School (map)
  • Google Calendar ICS

This conference is hosted by the Busara Center for Behavioral Economics and will be held at the Strathmore Business School.

The aim of the conference is to bring together the community of scholars who employ laboratory experimental economics methods for research in developing countries. Keynote speakers are Edward Miguel (UC Berkeley) and Muriel Niederle (Stanford). The conference consists of two days of plenary and parallel sessions.

Following SEEDEC 2016, also hosted by the Busara Center and located at Strathmore, will be a 1-day matchmaking conference on using experiments and behavioral economics in the public and private sector.

We will be scheduling optional excursions (including a safari), and provide activities for children during the day so you can bring your whole family.

We look forward to having you for an exciting conference in Nairobi!

For more information, see here.

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